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Wix.com and Intuit Mailchimp Team Up to Revolutionize Small Business Marketing

In a significant move, Wix.com and Intuit Mailchimp have entered into a long-term strategic cooperation, poised to redefine the landscape of small business marketing. This innovative partnership leverages CRM data integration, empowering marketers to enhance customer engagement and drive sales.

The collaboration seamlessly merges Wix's robust web platform with Intuit's specialized solutions tailored for small businesses and marketers. This strategic alignment is set to equip users with the tools needed to not only sustain but also expand their ventures.

At the heart of this endeavor is the augmentation of Wix and Mailchimp's capabilities, culminating in a comprehensive email marketing suite tailor-made for Wix Studio firms and freelancers. The integrated platform is slated for a phased rollout across the U.S., Canada, and the UK, promising a game-changing solution for businesses of all scales.

As the global e-commerce industry is projected to surge by an impressive 27.4% to $70.9 trillion from 2023 to 2028, as forecasted by iMarc, this collaboration couldn't come at a more opportune time. The sector stands poised to reap the benefits of the continued proliferation of online shopping and digitalization.

Wix, a frontrunner in cloud-based website development, has been instrumental in enabling corporations, organizations, professionals, and individuals to craft distinctive websites and applications. This partnership further underscores Wix's commitment to catering to the evolving demands of the dynamic retail landscape, propelling its user base to new heights.

In a recent development, Wix unveiled 'Tap to Pay on Android' in conjunction with Stripe, a move designed to streamline in-person transactions for U.S. merchants. This groundbreaking feature empowers Wix retailers to securely accept contactless payments via Android devices, eliminating the need for additional hardware.

Prior to this, Wix established a strategic alliance with Webnames.ca, Canada's pioneering domain name registrar. This collaborative effort capitalizes on Webnames.ca's expertise in tandem with Wix's site creation tools, delivering a comprehensive online presence, e-commerce, and marketing solution for Canadian businesses.

Zacks, a leading investment research firm, has accorded Wix an impressive #1 (Strong Buy) rating. Notably, Wix shares surged by 5.3% in contrast to the 17.3% growth witnessed in the sub-industry over the past year, further solidifying its position as an industry leader.

In addition to Wix, other technology stocks boasting a Zacks Rank #1 include Asure Software (ASUR), Woodward (WWD), and Watts Water Technologies (WTS). These companies have exhibited remarkable growth trajectories, showcasing their potential in the dynamic technology sector.

The Zacks Consensus Estimate for Asure Software's 2023 EPS has experienced a noteworthy 35% upswing, reflecting the market's confidence in the company's prospects. Asure Software has consistently outperformed expectations over the past four quarters, boasting an average beat of 676.4%.

In a similar vein, Woodward's fiscal 2023 EPS estimate has seen a 5.6% surge to $4.15 within the last 60 days. The company's long-term earnings growth is projected at an impressive 18.8%, signaling a promising future for investors.

Watts Water Technologies has also seen a notable 4.8% increase in the Zacks Consensus Estimate for its 2023 EPS, reaching $7.78. Watts Water Technologies is well-positioned for growth, with a track record of outperforming expectations in all four quarters and a long-term earnings growth rate of 7.5%.

With the e-commerce sector poised for exponential growth, this partnership is set to be a game-changer, propelling businesses to unprecedented heights of success.