Supercharging Behavioral Data: FullStory’s Scott Voigt

In this episode, we speak with Scott Voigt, the Founder and CEO of FullStory, a behavioral data platform that helps technology leaders make better, more informed decisions.

In 2014, Scott teamed up with two former Innuvo colleagues to develop the earliest iterations of Fullstory. Scott’s mission is for organizations to understand their customers like never before. FullStory’s platform allows businesses to create world-class experiences that increase funnel conversion, easily detect malicious behaviors and fraud, and identify their highest-value customers effortlessly.

Prior to co-founding Fullstory, Voigt led marketing at Silverpop before the company was acquired by IBM. Previously, he worked at Noro-Moseley Partners, the Southeast's largest Venture firm, and also served as COO at Innuvo, which was acquired by Google.

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