Story, a blockchain-based platform designed to help intellectual property (IP) owners monitor and monetize their creations, has secured $83 million in new funding. Led by Andreessen Horowitz's a16z crypto division and supported by Polychain Capital and other prominent investors, the funding brings Story’s total raised to $143 million, valuing the startup at $2.25 billion. Co-founded by S.Y. Lee, who previously launched and sold the fiction app Radish, Story aims to create a sustainable IP ecosystem for digital content creators. The platform allows creators to assert ownership, set usage parameters, and license their IP through blockchain technology, positioning itself as a key player in the evolving digital economy.
Story's innovative approach comes at a critical time when the rise of AI and digital content has disrupted traditional models of content creation and monetization. As more AI systems use human-created content without attribution, Story’s platform seeks to address this challenge by providing a transparent and fair mechanism for tracking and compensating IP usage. With over 200 teams and 20 million addressable IPs already registered on the platform, Story is poised to reshape how digital content is managed and monetized, making it a promising solution in the rapidly changing landscape of digital creativity and AI.
