Fit Leaders, Better Decisions: The ZOI-ME Approach

As health and fitness become increasingly significant among business leaders, Furqan Athar, Co-Founder of ZOI-ME, exemplifies the powerful link between personal well-being and effective leadership. ZOI-ME, a longevity clinic, utilizes AI-driven diagnostics and cutting-edge biotech innovations to craft personalized health journeys for its clients, focusing on seven pillars of health. Athar's personal experience in overcoming age-related health challenges has shaped his understanding of the critical role that physical fitness plays in leadership, enabling better decision-making, creativity, and problem-solving.

Athar, a veteran of Dubai’s retail market with over 23 years of experience in major projects like the Mall of the Emirates and Dubai Festival City, has become a staunch advocate for regenerative health and holistic well-being. At ZOI-ME, he champions the concept of "work-life integration" over traditional work-life balance, promoting an abundance-focused mindset and biohacking to optimize performance. By prioritizing fitness and health, Athar argues that leaders can not only improve their own productivity but also foster a more positive and effective work environment, ultimately leading to more sustainable success in both personal and professional spheres.

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